What is entertainment? Product, experience, culture and communication centered definitions

Resumo

This study’s aim is to provide a definition for entertainment, stemming from definitions, with a multidisciplinary dialogue with the management area. To achieve that, bibliographical research was used to list previous definitions, which were analyzed through qualitative research proceedings and an original systematic process led to entertainment definitions focused on product, experience, culture and communication notions. The article’s main value consists in academically accepted, systematically built and area-oriented definitions. Research outcomes helps to build more solid entertainment academical discussions and clearer and wider entertainment materializations. At last, limitations come from the few empirical reflections.