Organizational learning: potentials and limits for the use of metaphors
DOI:
https://doi.org/10.18316/1379Keywords:
Organization, cognition, cultureAbstract
The objective of this paper is to discuss potentialities and limits of the cognitive metaphors and the culture to understand processes of organizational learning. It is argued that the metaphor, by its nature, is a constituent part of the process of building scientific knowledge. It is observed, then, that the cognitive metaphor reduces, as a rule, the organizational learning to the learning of individuals in the organization, while the metaphor of culture, by focusing on the collective level, does not offer either means of solving the problem of the conversion of the individual learning into the organizational one. Therefore, there is the need to appeal to metaphorical conceptions that may assume, in its basic core, the processes of interaction between the individual and the organization.References
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