Vol. 6 No. 2 (2017)

Published: 2017-07-12

Editorial

Editorial

p. 01-08
- PDF (Português (Brasil))

Articles

Barrier of having and people with Down Syndrome: the role of marketing in social exclusion

Marina Dias de Faria, Leticia Moreira Casotti

p. 09-29
- PDF (Português (Brasil))
Innovation in ergonomics, absenteeism and risk in manual load lifting

Raquel Kraemer Sabadin, Eliana Andréa Severo, Julio Cesar Ferro de Guimarães

p. 31-51
- PDF (Português (Brasil))
Expansion and diversification of higher education, impacts on the labor market and professional insertion in Brazil: initial reflections and proposed research agenda

Bibiana Volkmer Martins, Sidinei Rocha-de-Oliveira

p. 53-70
- PDF (Português (Brasil))
An experimental study of service signaling in the digital environment

Flávio Régio Brambilla, Ciro Eduardo Gusatti

p. 71-92
- PDF (Português (Brasil))
Brand equity assessment of a college education institution by brand resonance and its components

Luiz Rodrigo Cunha Moura, Paulo Roberto Ferreira, Alessandra Duarte de Oliveira, Luiz Eduardo Leite de Moura, Nina Rosa da Silveira Cunha

p. 93-111
- PDF (Português (Brasil))
The nurse professional challenge facing shared and collaborative leadership

Ana Claudia Braun, Camila Dewes Porto Fagundes

p. 113-126
- PDF (Português (Brasil))
Sustainable leadership from a perspective of professors and students of human resources management course

Retiele da Cunha Rodrigues, Cristiane Froehlich

p. 127-141
- PDF (Português (Brasil))
Collaborative economy: reflections from literature

Alexandre Borba da Silveira

p. 143-161
- PDF (Português (Brasil))
Diversity in organizations from Brazilian papers analysis (2003-2016)

Cristina Matte, Ana Clarissa Matte Zanardo dos Santos

p. 163-184
- PDF (Português (Brasil))
Relational analysis of the risk management of information technology with corporate

Rosane Machado Maciel, Alexandre André Feil

p. 185-203
- PDF (Português (Brasil))
Electoral marketing strategies based on the program of government of political parties

Martha María Charris Balcazar, Antonio Yesid Pedroza Estrada

p. 205-225
- PDF (Español (España))