DECISION MAKING SPHERE

THE RELATIONSHIP BETWEEN MANAGEMENT AND EXPERTS (TRUST PARAMETER)

Authors

DOI:

https://doi.org/10.18316/rcd.v15i39.11154

Keywords:

Crisis, Decision-Making Sphere, Management, Expert, Component

Abstract

The health crisis, like any other crisis, is an unexpected event that has triggered a series of dysfunctions. Its emergence and spread did not allow states enough time to prepare to deal with the fallout from this crisis. The COVID phenomenon exposed the reality of the decision-making process within institutions. It revealed the dysfunction in the crisis management process, which aimed to make decisions capable of protecting states and reducing the overall impact of the crisis. However, we cannot ignore the complexity of the decision-making process, which derives its complexity from several factors such as the quality of available information, the diversity of conceivable options, and uncertainty. In a crisis situation, the decision-making process becomes increasingly complex because the factor of "time" is limited or even nonexistent. This makes the ability to make decisions delicate in the face of challenges, and the existence of a probability of failure that was hardly tolerable during a health crisis. Aware of this complexity, institutions have established an entity that we can describe as the decision-making sphere, composed of management and experts. Management provides a global vision and a strategic perspective, considering all aspects related to the organization, such as reputation, financial aspects, and operational aspects. Meanwhile, experts provide information based on their experience and expertise. Their input is crucial in a crisis situation, as experts, thanks to their expertise, have the ability to provide well-founded recommendations that management can benefit from in making informed decisions. These two components cannot operate separately and must be capable of collaborating and cooperating, showing flexibility and adaptability to achieve the desired outcome: surviving the crisis. The purpose of this article is to explore the components of the decision-making sphere in times of crisis and to demonstrate the relationship that must be formed between management and experts in a crisis situation.

Author Biographies

Imane El Kortbi , Abdelmalek Essaadi University

Laboratoire sciences de l'information, de la communication et du discours. ENS -Tétouan, Abdelmalek Essaadi University, Maroc.

Houssame Nekhass, Abdelmalek Essaadi University

Laboratoire sciences de l'information, de la communication et du discours. ENS -Tétouan, Abdelmalek Essaadi University, Maroc.

Fatima-Ezzahra Yassine , Abdelmalek Essaadi University

Ph.D. student at the University of Abdelmalek Essaadi. Equipe de recherche en Traduction, médias et communication entre cultures. FLSHT. Abdelmalek Essaadi University, Maroc.

Zakaria Charia, Abdelmalek Essaadi University

Laboratoire sciences de l'information, de la communication et du discours. ENS -Tétouan, Abdelmalek Essaadi University, Maroc.

Moulay Maati Alaoui Fennane , Abdelmalek Essaadi University

Société, communication et rhétorique du discours, FLSH-Tétouan, Abdelmalek Essaadi University, Maroc.

Abdelfattah Lahiala, Abdelmalek Essaadi University

Laboratoire sciences de l'information, de la communication et du discours. ENS -Tétouan, Abdelmalek Essaadi University, Maroc.

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Published

2023-11-06

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